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CEO, Marketingleiter

Work Experience

September 2006 – to date EDUPATIENT
• Establishment of new business concept
• Initiation of own startup company MEDIDEM AG in the field of educational patient treatment information
• CEO and President of the Board
• Search for Investors and ongoing coaching process in CTI

August 2005 – September 2006 Business consulting
Consultancy for medical, biotechnical and pharmaceutical companies on strategy and new business opportunities.
• Independent business consultant
• Working for Medela Holding, I created a business plan and a paper for the board of directors concerning new business opportunities.

August 2004 – July 2005 Baxter AG, Volketswil
Biomedical, analytical and pharmaceutical products for dialysis
Business unit manager
• Responsible for 6 people in business unit. Including a pharmacy, Baxter offers CAPD, APD and HD Dialysis, and incorporates a pharmacy. Full budget and leading/coaching responsibility for the business unit. Initiation of communication programs towards APD and CAPD patients. Organization of nephrology and nursing seminars. Leading of new strategic directions.

2001 – 2004 Pharmacia Diagnostics (now PhaDia), Dübendorf
In vitro diagnostics, analytical instruments for laboratories
• Marketing director
• Responsible for 3 marketing and product managers. Working internationally in launches of new products. Developing new CRM solutions to close the gap between the three most important stakeholders analysis labs, doctors and patients. Being part of a pharmaceutical entity, I was involved in collaborations and launches of different products lines A, B, C.

1999 – 2001 Pharmacia Diagnostics (now PhaDia), Dübendorf
In vitro diagnostics, analytical instruments for laboratories
Sales manager
• Responsible for sales team of 3 regional sales managers including whole range of autoimmune and allergy diagnosis product lines.

1997 – 1999 Pharmacia Diagnostics (now PhaDia), Dübendorf
In vitro diagnostic
Product manager
• Strong sales-oriented product management. Responsible for all of Switzerland including different product lines in autoimmune diagnosis.

Education

2002 – 2004 University of St. Gallen
Master of Business Administration HSG
Leadership, Accounting, Marketing, Corporate Governance, Economics, Corporate Communication, HRM, Project Management, Entrepreneurship, IT, Law, Banking , Business English
Swiss healthcare landscape; Trends, Development scenarios & hypothetical results in SH-use

1999 – 2000 University of Bern
Diploma in service-industrial and international marketing university of Bern
All aspects of service- industrial and international marketing
Project work in Blueprinting (process analysis)
• Process analysis and improvement of processes using blueprinting in PD

1997 ZfU
Certificate in product management
• All relevant subjects concerning product management

1992 – 1997 University of Bern
Phil. nat., specialization in botany (plant physiology).
Degree in master of science in botany
• Effect of light on adenosine 5’-phosphosulfate reductase and nitrate reductase of maize pl.

1990 – 1992 Feusi Schulen Bern
"Maturität" (high school diploma) type e
All required subjects to gain high school diploma

1985 – 1988 Berufsmittelschule Bern (Bern vocational training college)
Diploma from Vocational training college Bern
Subjects including Law, History, Mathematics, French, English, and German.

1984 – 1988 Berufsschule Burgdorf (Burgdorf professional college)
Swiss Electrician Diploma
Electrotechnic, Material Skills, German, Practical Skills

Skills

Strategy, Leading skills, Marketing, Healthcare, Medical Devices, Pharmaceuticals

Languages

German, French, English

Other

Executive MBA, Biology, International Marketing, Service Marketing

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